





What Matters
Whitening Toothpaste
SKU: 90ml
The whitening toothpaste is enriched with natural silica and fluoride for white, strong and healthy teeth and ultra-fresh breath! Certified organic and rated Excellent on YUKA, its formula will protect your teeth from cavities and take care of sensitive gums.
Infinitely refillable | Beautiful bottle made of reinforced glass® that is not afraid of falls.
Certified organic. From 7 years old.
- Wet your toothbrush
- Dispense just the right amount of toothpaste: just one press of the pump is enough
- Brush your teeth for 3 minutes
- Rinse, and voila, your teeth are beautiful and protected.
Brand details :
Why do toothpastes contain fluoride?
The global scientific community is unanimous on the benefits of fluoride for oral health. Its incorporation in toothpastes has helped to significantly reduce the prevalence of dental caries worldwide, in particular thanks to fluoride ions which are active ingredients with proven effectiveness. All this in the right proportion, namely 1450 ppm, which is the recommendation of the French Oral and Dental Union.
From what age can you use mint toothpaste?
From the appearance of the first permanent teeth, around 7 years old! And it is then perfectly suited to the needs of adults. Because in life, beyond tastes, you only need 2 toothpastes: 1 for baby teeth containing 1000ppm of fluoride and 1 as soon as the permanent teeth arrive containing 1450ppm of fluoride.
INCI : Aqua, Hydrogenated starch hydrolysate, Glycerin, Hydrated silica, Decyl glucoside, Cellulose gum, Decyl glucoside, Aroma*, Sodium fluoride, Stevia rebaudiana extract*, Sodium hydroxide, Limonene
*ingredient from organic farming
In French :
- AQUA | Purified water: Allows the proper mixing of ingredients
- SODIUM FLUORIDE-1450 PPM | Fluoride: Prevents cavities and strengthens tooth enamel, dosage recommended by the French Union of Oral Health
- HYDRATED SILICA | Silica Mineral Powder: Gently cleans teeth and is ideal for sensitive gums
- GLYCERIN | Derived from vegetable oils: Preserves moisture and helps beneficial ingredients penetrate
- DECYL GLUCOSIDE | Derived from coconut oil and sugar: Gently cleanses
- SODIUM HYDROXIDE | Soda: pH regulator. Helps make the formula less acidic and allows for gentler cleaning
- CELLULOSE GUM | Derived from cotton cellulose: Gives a gel appearance
- HYDROGENATED STARCH HYDROLYSATE | Corn starch derivative: Retains water in the product to maintain good texture over time
- Aroma | Provides a feeling of freshness and reduces bad odors
- STEVIA REBAUDIANA EXTRACT | Organic stevia extract: Enhances the taste